TRAFFIC POWER the aggressive SEO company
There has been a lot of buzz in forums and in message boards on how search engines have to handle the bad ethics of a bad practice SEO company, Search engines are there to provide relevant information to users, They are using lots of advanced algorithms to rank different sites in their database. But there are some companies who figure out the way the sites rank in the search engine algorithm and use some bad unethical tactics to rank their client sites.
Search engines have always frowned on these types of unethical practices by some SEO companies. But Search engines like Google have always liked to fight spam using automated spam filters, This is because if one spammer is suppressed now an other one will rise using the same tactic, SO if they fight a particular tactic with automated filters they can prevent further exploit by companies using the same tactic, This is very good on the part of search engines. But sometimes they do manual penalties too when some SEO company frustrates using the same tactic again and again to lots of clients. One such company is Traffic power.
Traffic Power is a company which is involved in advertising and marketing but concentrating in SEO optimization. It is based in Las Vegas, Nevada.Their marketing tactics have always brought a lot of anger and frustration among other SEO companies. Their main targeted customers are innocent website owners and webmasters. Traffic Power just calls them by phone and explains to them about the nature of the SEO business and they give fancy offers to clients saying they will get very good ranking in major search engines. Many people have fallen for this type of marketing hype. Infact the very concept of using telemarketing methods is not very acceptable when it comes to SEO companies. Due to their ignorance many companies have fallen prey to these techniques and paid huge amounts to Traffic Power to get their sites ranked high in major search engines.
Infact Traffic power did what they said by phone.They got good ranking for their clients.Everything was working well for Traffic Power when suddently fate struck them. Problem came from the tactic they used to rank their client sites.Some of them have had their sites banned by Google while others are suffering great financial losses.
This technique is not appreciated by search engines.Google especially is very strict on these type of tactics.They are aggressive towards people who use these tactics and ban them if those SEO companies use it to manipulate their search results.
Another tactic used by traffic power to improve rankings is the use of doorway pages. Doorway pages are machine generated pages having excessive use of keywords, unrelated text, uses strings of words rather than complete sentences and lacks in unique content. The use of doorwaypages is also a technique frowned upon by Google. These doorway pages also had links to other client websites and the own network of traffic power,
Another technique that is being used is the renaming of doorway pages. They even have a page giving a brief distinction between advertising pages and doorway pages. Traffic Power says that advertising pages contain site related text and has a significant amount of unique content. Google however seems to disagree with all this. They consider these advertising pages and doorway pages to be the same. Anybody going in for Search Engine Optimization should take care not to be fooled by these dirty tricks.
Google started removing some pages of the clients of TP ( trafficpower ). When a thread was started in webmasterworld.com, leading forum for webmasters by some stranger, a Google employee named GoogleGuy said they detected these type of pages and it was removed.
This was what he said in http://www.webmasterworld.com/forum3/24523.htm
First, you need to make sure that you've removed any redirecting/spammy pages that were on your site. Make sure that every junky page like that is completely gone before you write, then you can send an email to webmaster [at] google.com with the subject line "reinclusion request" as give us as much detail as possible about the situation.
Again, make sure you completely remove any doorway pages or links to spam that an SEO convinced you to put on your site before you write to Google about reinclusion. It reflects badly on your site if you write about reinclusion and then we check and the spam pages are still live on your site.
Googleguy's Posting ScreenShot
Though the name Traffic Power is not expressly mentioned by him, almost everybody in the SEO business knows that he was referring to Traffic Power. seoandpromotion believes not to mention the names of any company. But since people should be aware who is involved in this we are mentioning the name of the company,
Traffic power had more than 6000 clients. Out of which more than 2000 clients are using Traffic power’s SEO services. This simply means lot of manipulation of Google results.
Google immediately woke up to the occasion and penalized many of Traffic Power's clients.This brought a lot of chaos among many of Traffic Power’s clients and they started asking for money refund. Many online SEO forums started bashing Traffic Power and their services. Penalty by google has brought a lot of loss for the Traffic Power SEO/SEM company. They had massive celebrations for their search engine success but now they are suffering massive loss.
Some people have filed law suits against Traffic Power. Even The Best Business Bureau has posted more than 35 complaints sent by Traffic Power clients. Edward Lewis of SEO consultants has added specific section in his SEO consultants site to bash traffic power. Though we are not exactly sure of his motives, it has saved many people from falling for Traffic Power’s fake optimization services.
We believe that Google did the right job by penalizing Traffic Power’s clients. It will definetely teach companies like Traffic Power to change their tactic and stop spamming search engines.Google rarely penalizes sites for any sort of spam but traffic power has really tested Google's patience.So what Google did against Traffic Power is right in the opinion of seoandpromotion. We respect the results of Google and we always like clean results in Google. Irrelavant pages are always a bad look in search engine results. It shows that the search engines are not clean. By cleaning out these junk pages search engines look much more clean.
There are many arguments about the victims ( clients of Traffic SEO power) being innocent or not. While some of Traffic Power’s clients were truly innocent and did not know anything about spamming and other illegal tactics, the same can’t be said about everybody. Some clients do know that this SEO company is using tactics on their site that can be detected as spam in search engines, but still they allowed Traffic power to do that. Those type of people should be ignored, The innocent ones had given their site to Traffic Power for professional Search Engine Optimization but it backfired. The other clients suffered as a result of their tactics. As far as they are concerned, they have learnt the hard way that fraud does not pay.
Latest reports suggest that Traffic Power has adopted a slight change in their company names. They have renamed themselves. They are now called as "1P" or "First Place". But we at seoandpromotion are not worried about that. We don’t have any personal hatred about any SEO company, We just don’t like people being scammed in SEO. For us search engines are a great resource and we hate seeing a search engine spammed by some SEO company.
Re inclusion into Google:
If you were a Traffic Power client whose site has been banned, it is important to see that your Spam pages or doorway pages have been removed so that your site can be re enlisted in the Google index. It is nice to see that you get a second opinion before you actually submit your site for optimization to any search engine. This will prevent you from making the same mistake twice. A good SEO company like seoandpromotion will clear all the pages of traffic power and will message google for re inclusion into their index,
This does not however mean that all SEO companies use illegal methods or spam. There are lots of SEO companies doing legitimate business. seoandpromotion is a SEO company that does not use any of the illegitimate methods which were being used byTraffic Power. We don’t believe in using spam or other illegal methods for search optimization. We have very acceptable methods in making your site rank high in the major search engines.
We are not saying this because we have any enemity towards Traffic Power. True, they are our competition but so are the other SEO companies out there. That does not mean that we go and badmouth our competitors. We are confident enough to perform our work and produce results without talking ill about our competition.
seoandpromotion is a specialized Search Engine Optimization, marketing, promotion and ranking firm. At seoandpromotion, we specialize in Search Engine Optimization. Search engine promotion and search engine-marketing services. We set very high, but realistic goals and do not believe in misleading our clients. Search Engine Optimization also known as search engine Ranking is a gradual process as we all know and at the end of the time frame agreed upon, we guarantee top-ranking results in search engines which top the list today.
We assure you that at seoandpromotion we use completely tested and perfectly legal methods to optimize your website for different search engines. We have people who are highly qualified and understanding any complex search engine algorithm. Our team of Search Engine Optimization consultants and Search engine marketing specialists are well versed with the algorithms of every major search engine.